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ÖZH 528 - Protection of Brand Right

Graduate Education Institute · Private Law · Master

ECTS: 7.5 T+P+L: 3+0+0 Departmental Elective
Coordinator: Dr. Öğr. Üyesi Burak DOĞAN

Course Objective

Trademark law is to ensure that the right to use, to use, to register and to transfer all other aspects of trademark law.

Course Content

Properties, functions, types, usage, registration, ending

Course Learning Outcomes

  1. defines the brand concept
  2. 2) Identifies concepts of brand image, brand personality, brand loyalty, brand recognition and gives examples about them

Core Area Distribution

(38) Law%100

Teaching Methods

ExpressionQuestion-AnswerDiscussion

Assessment & Evaluation

HomeworkTesting (Essay / Tests: True-Falls, multiple-choice, short answer, matching)

ECTS / Workload

ActivityQuantityDuration (h)Total Workload
Course Duration (Including Exam Week)16232
Out of Class Study Period14228
Midterm111
Quiz000
Assignment000
Practice000
Final111