Faculty of Business and Management Sciences · Islamic Economics and Finance (English) · Undergraduate
Course Objective
This course aims to enhance the competitiveness of an organization by deploying innovative information and communication technology throughout an organization and beyond, through links to partners and customers.
Course Content
This course examines the linkage of organizational strategy and electronic methods of delivering products, services and exchanges in inter-organizational, national, and global environments. Information technology strategy and technological solutions for enabling effective business processes within and between organizations in a global environment are considered.
Required Resources
The Complete E-Commerce Book , Janice Reynolds , CRC Press, 2020
Explanations
Presentations of assignments will be conducted instead of final and midterm exams.
Final: 50%
Assignment Presentation: 50%
Rules
Rules:
Class Attendance:
- Regular attendance is mandatory.
- Students with less than 70% attendance will not be evaluated.
Assignment Submission:
- Assignments must be submitted by the due date.
- Late submissions will incur a 10% penalty for each day past the deadline.
Ethical Guidelines:
- All assignments and projects must be original.
- Plagiarism or cheating will result in disciplinary action
Core Area Distribution
Teaching Methods
Assessment & Evaluation
ECTS / Workload
| Activity | Quantity | Duration (h) | Total Workload |
|---|---|---|---|
| Course Duration (Including Exam Week) | 14 | 3 | 42 |
| Out of Class Study Period | 14 | 1 | 14 |
| Midterm | 0 | 0 | 0 |
| Quiz | 0 | 0 | 0 |
| Assignment | 1 | 3 | 3 |
| Practice | 0 | 0 | 0 |
| Final | 1 | 1 | 1 |
Course Schedule
| Week | Subject | Preparation |
|---|---|---|
| 1 | Introduction, lesson syllabus and explanation of its operation | Reading and searching |
| 2 | Definition, basic concepts and development of e-commerce | reading and searching |
| 3 | Global and Turkey sectoral situation | reading |
| 4 | trade models | searching |
| 5 | e-commerce platforms | Searching |
| 6 | Logistics | searching |
| 7 | e-quality | searching and reading |
| 8 | Social media effect | searching |
| 9 | Digital marketing | searching |
| 10 | Digital marketing - 2 | searching |
| 11 | E-managers | searching |
| 12 | Projects | none |
| 13 | Projects | None |
| 14 | Projects | None |
| 15 | Final exam | none |
| 16 | Last row | none |


