Faculty of Business and Management Sciences · International Trade and Finance · Undergraduate
Course Objective
To comprehend health tourism, health tourism institutions, medical and thermal treatment in terms of health tourism, medical and thermal therapy tourists, medical and thermal therapy tourists, medical and thermal therapy tourists and problems and solutions of tourists and businesses within the scope of health tourism.
To be able to analyze Turkey's advantages and disadvantages within the scope of health tourism.
To be able to create a vision in the field of Health Tourism as a Health Manager Candidate by having the knowledge to make comparisons about the countries that are at the forefront in terms of health tourism from the world countries.
Course Content
This course; Health Tourism, medical tourism, advanced age, disabled tourism and thermal tourism concepts, Health Tourism Market and the concept of reverse flow in medical tourism, tourism health, differences between tourist health and medical tourism concepts. Areas and countries where medical tourists are treated the most, reasons for development. The place of Asian countries in medical tourism, cross-border patient mobility in European countries and the concept of medical tourism. Medical tourism activities in the American continent.
Health Tourism Industry, Management of the Treatment Process, Customer Expectations in Health Tourism, Areas where medical tourists are most treated, Patient Health, Quality, Safety and Risk in Health Tourism, Legal and Ethical Issues in Health Tourism, Health Tourism from Economic, Social and Institutional Perspective, Impacts on the System: Source Country, Impacts on the System: Destination Country,
Health Tourism in Turkey: A General Framework and Medical Tourism,
Health Tourism in Turkey: Thermal Tourism, Disability and Advanced Age Tourism.
Required Resources
Gülen, K.G. ve Demirci, S. (2012). Türkiye' de Sağlık Turizmi Sektörü. İstanbul Ticaret Odası Yayınları.
Yıldız, A. (2020). Sağlık Turizminde Öne Çıkan Ülkeler
Recommended Resources
Mevzuat
Güncel makaleler
Course Learning Outcomes
- By commenting on thermal tourism, it explains Turkey's advantages and disadvantages in relation to the subject.
- Students will be able to explain the fundamental concepts, types, and historical development of health tourism.
- Students will be able to analyze health tourism practices in Turkey and the world and evaluate industry trends.
- Students will be able to understand the economic, social, and legal aspects of the health tourism industry and develop strategic planning.
Core Area Distribution
Teaching Methods
Assessment & Evaluation
ECTS / Workload
| Activity | Quantity | Duration (h) | Total Workload |
|---|---|---|---|
| Course Duration (Including Exam Week) | 16 | 3 | 48 |
| Out of Class Study Period | 14 | 4 | 56 |
| Midterm | 1 | 6 | 6 |
| Quiz | 0 | 0 | 0 |
| Assignment | 0 | 0 | 0 |
| Practice | 0 | 0 | 0 |
| Final | 1 | 6 | 6 |
Course Schedule
| Week | Subject | Preparation |
|---|---|---|
| 1 | Scope and Functioning of Health Tourism Course | It is recommended to examine the course from recommended sources and syllabus. |
| 2 | Basic concepts and historical development of health tourism | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 3 | Types of health tourism -1 (medical tourism, thermal tourism, wellness and spa tourism, advanced age tourism, disabled tourism) | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 4 | Types of health tourism -2 (medical tourism, thermal tourism, wellness and spa tourism, advanced age tourism, disabled tourism) | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 5 | Health Tourism Organization and Reverse Flow Concept | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 6 | Health Tourism in Turkey 1 | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 7 | Health Tourism in Turkey 2 | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 8 | Mid Exam | It is recommended to do a general review of the topics until the exam. |
| 9 | Health Tourism in the World 1 | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 10 | Health Tourism in the World 2 | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 11 | Health Tourism Industry (Development, risks, economic dimensions, medical tourism index) | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 12 | Quality, Safety, Risks, Legislation and Ethics in Health Tourism | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 13 | Consumer Behavior and Marketing in Health Tourism | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 14 | Health Tourism from Economic, Social and Institutional Perspective | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 15 | Current Business Models in Health Tourism | It is recommended to read the relevant topic from main sources and current academic articles before the lecture. |
| 16 | Final Exam | It is recommended to do a general review of the topics until the exam. |


